Catastrophe is upon us! Whether it is human-made or naturally occurred, we are not sure. The Novel Coronavirus or the doctors call it Covid-19 is a worldwide pandemic and has galloping around in 198 countries. Naturally, the world economy is dying as most countries announced nation-wide lockdowns. Every industry is feeling the wrath of this virus, and there are worries that some businesses may not last long to see the light at the end of the tunnel.

One thing is for sure that almost every industry will see and feel the economic stress in this span. So, the focus should be on how to minimize the damage that this global pandemic is causing. If we talk about the IT industry, around 50% of the services offered to us humans as entertainment purposes. That said, the rest of the 50% belongs to the overall betterment of not only the earth but also to sustain the ecological balance.

Now, the question is how to tackle this situation? In a country like ours, where there is a vast population, how can we stabilize the economy? Let us discuss in brief about that in this article.

First of all, we must understand one simple fact - nature is heeling at the cost of humanity. The air pollution has reduced drastically; the greenhouse gas emission has curtailed; water is getter cleaner; the list goes on and on. So, basically, nature has pushed a reset button, and we humans have to adapt according to that. What we have figured is the key to this to promote digital life.

You see, billions of trees were cut down to make newspapers. Maybe, it is time to accept all digital news broadcasting. We should avail more renewable energy sources, tap in, and channel them digitally to using our knowledge. Changing the perception is the key, and maybe this pandemic is letting us choose the right path.

Now, let is come down to the micro-level. What would an average business person do in this crisis? Well, for starters, they should allow their employees to work from home more often. Promote digitally more often, instead of using handbill or leaflets. Likewise, there are tons of solutions that we can provide you if you are a small business struggling in this crisis. Meanwhile, we are DigiBask, located in Kanpur, but operating 100% digitally all-around World. Here, we encourage every business to utilize digital knowledge that has been bestowed upon us.

The reality is we are not sure of the future amidst this Coronavirus lockdown. Going digital is the obvious solution that we can think of right now. Digital Marketing has evolved a lot in the last decade, and even before this mess, most businesses are already aware of its potentialities. Now, of course, the casual need has become the necessity for survival.

There are even proposals for a virtual wedding where all the guests will attend the wedding via video-conference. And, food will be delivered by any popular food delivery service. Sadly, that picture is not as satisfying as it was. Still, at least the event management companies can survive based on that model.

There are two ways we can see this crisis. One, there is no way but to shut your business without even a fight. Second, we have to find alternatives to keep people interested in this dying time. That is why we believe Digital Marketing is the key to survive this apocalypse. It is a desperate time; therefore, all of us should take desperate measures. Oh, and remember, DigiBask is always here if in case you need any assistance.